The industrial equipment industry comprises all manufacturers of machines and tools required by a company’s production processes: special machines, machine tools, heavy mobile plant and equipment, metal and plastic manufactured products, and tyre manufacturers.
A company’s main challenge is to operate in an increasingly complex and stringent industrial environment under constant pressure from customers, competitors and regulators.
Industrial equipment manufacturers are relying on the trends emerging from the 4th industrial revolution (automation, IoT, 5G, artificial intelligence, big data analysis, networked communications, etc.) to change the way they work and interact with their customers.
IThey need to constantly step up their digital transformation to fully meet the new expectations of their distributor networks and/or their end customers.Because they do not have the same investment capacity as their larger competitors, SMEs in this industry are often more vulnerable.
No matter how big or small they are, Visiativ supports industrial equipment manufacturers in all stages of their digital transformation.
12 477
Companies
63,6 Mrds €
Turnover
47,6 %
Share in the Mechanical Industry sector
Source: FIM Business and Statistics Unit – Figures 2021, France.
Expanding your service offering and transforming the customer experience:
Regional standards have evolved into international standards designed to ensure two-way compatibility between old and new equipment. The green industry concept is also a current topic (new regulations, CSR, environmental footprint reduction) and is now a differentiating factor.
The challenge: implementing a customer service platform to pursue international development
The solution: Visiativ Customer Services
Benefits: By adopting Visiativ Customer Services, the company has benefited from a much more direct access to its customers and distributors across the globe as well as financial savings in after-sales service and warranty follow-up.
The challenge: identifying priority points for developing the company's digital transformation.
The solution: Visiativ Transformation Diagnostics
Benefits: keeping up with the co-written digital transformation schedule: setting up an employee portal, CRM, a customer service portal and a quality management tool.
The challenge: standardising all departments.
The solution: Visiativ Industry Customer Service Portal & Visiativ Spare Parts Catalogue
Benefits: By standardising its departments, the group has developed a sense of belonging among its teams and synergy between its plants. Likewise, simplifying processes and standardising digital tools has increased the efficiency of employees in their daily work. Optimising its customer relations has finally enabled Mecalac to improve its brand image and
customer satisfaction.
Visiativ Innovation Engine is a unique and innovative approach to enable SMEs and SMBs to identify their performance levers, co-construct their digital transformation roadmap, and deploy proven solutions while sharing experience and know-how.
For over 35 years, Visiativ has been helping SMEs to accelerate their innovation, improve their competitive edge, and meet their sustainable development commitments. We are the trusted advisor, with a real ability to deploy solutions, in a collaborative economy of shared experience.
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