With Visiativ, you can be sure your customers get an omnichannel experience
Marketing, Sales, Customer Service Managers, etc. You share a common goal: customer satisfaction! No matter what channel is used (point-of-sale, web, mobile app, sales force, etc.)
Satisfying your customers lets you build loyalty, increase sales and reduce costs.
The e-commerce penetration rate is expected to increase from 15% in 2021 to 25% in 2025
Today, customers expect high quality, fluid and personalised experiences above and beyond the purchase
Companies use a customer relationship management solution
Sources: MarketWatch, 2021 – Accenture Strategy – Easiware, 2021
In a world where the omnichannel experience is the new normal, the principal challenge is to be able to centralise and aggregate data from different sources. Once its has been centralised, customers and distributors can easily find the information they need, regardless of the channel used: product availability, negotiated prices, targeted promotions, loyalty status, after-sales follow-up, and more.
Therefore, it is essential to digitalise all your business tools to facilitate the convergence of your customers’ data, thereby offering them the best customer journey and creating value and loyalty.
Digitalisation gives you the means to deliver a seamless omnichannel sales experience, from the business development phase through to customer service and the purchasing itself.
The customer journey can be described as “seamless” if:
With your sales channels tightly coupled to your sales management system, get the benefits from seamless data integration to better drive your business: your sales increase and so does your profitability through a seamless omnichannel sales experience.
Your BtoB e-commerce platform is always up to date with the latest information on your customers, products, customised prices, inventories and orders. Make your customers’ and prospects’ journey easy by multiplying the points of contact, so that they can place their orders on several channels.
Make your sales staff’s day-to-day work easier with tablet-based order entry in the field, with or without an Internet connection. Optimise visits and rounds with sales statistics and customer information, facilitate detailed performance analysis using dashboards and develop your brand image.
Simplify your customers’ experience by giving them one-stop access to their dedicated services 24/7, from any terminal (PC, tablet, mobile).
Personalise customer relations with catalogues, price lists and customised offers and engage your customers with turnkey marketing operations (email shots, text messages, satisfaction surveys, competitions, quizzes, etc.).
By automating order entry and dialogue with your ERP, optimise your customer visits, develop your e-commerce platform and synchronise your services.
Working alongside SMEs for the past 35 years, we have developed the Visiativ Innovation Platform providing a continuum of services to enhance your customer experience.
Visiativ supports you throughout your transformation and helps you to identify the levers of a successful customer experience, digitalise your customer relations so that they can become a source of satisfaction and revenue, share your experience and discover the best practices in your ecosystem.
Our Marketing, Sales and Customer Service solutions are part of the Visiativ Innovation Platform.
The Visiativ Innovation Platform is a unique and innovative tool that empowers SMEs and MMEs to identify their performance levers, co-construct a digital transformation roadmap and deploy tried and tested solutions while sharing experience and know-how.
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